Stand the f*ck out — InMarketing This Week

Sunday, 21 December 2025

InMarketing This Week

News likely to impact you — delivered with insight on why it matters and ideas on what to do about it.

Issue № 152

Stand the f*ck out

A gift for InMarketing This Week subscribers.

I first brought Louis Grenier to your attention back in May 2021 when we discussed why fighting against something will help you stand out. In his own words, Louis is “a recovering frenchman who helps marketers stand the f*ck out.” And now he’s sent me his book. Actually, he’s sent me five copies of his book.

“...honest, actionable, and entertaining...“—Sam Conniff

I’m keeping one (spoiler: it’s great) and have given away another to a mentor. So that leaves just a few copies for the first three subscribers who:

  1. Recommend InMarketing This Week to a friend or colleague;

  1. Hit ‘Reply’ on this email; and

  2. Tell me the name of the person to whom you recommended IMTW and the postal address you’d like your book sent to.

Be quick and it should be with you in time for Christmas.

“A refreshing twist of French directness your business can’t live without.“—Lucy Werner

IMTW will be back on 18 January 2026. In the meantime, I wish you and your loved ones a restful holiday and a peaceful new year,

Every Sunday at six

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